What makes DiscoverText so useful?

1. Organizations are inundated with large amounts of free-form text data:
   • Customer feedback.
   • Employee surveys.
   • Public comments.
   • Social media marketing.
2. Spreadsheets are great for numbers, but are ill-suited for analyzing text data.
3. DiscoverText is a web-based tool for textual data analysis:
   • Visualize and represent text data.
   • Uncover concepts that are difficult to identify manually.
   • Machine-assisted sorting and classification.
   • Allow humans and computers to do what they each do best.
   • Reduce the cost to analyze and validate customer sentiments.
4. Target markets include customer service, marketing, HR, and policy makers.